House of Senses wants to escape the purity of conventional personal care brands and offer an alternative. Together, we identify that the best part of getting clean is actually getting dirty and that becomes the core of House of Senses’ brand identity. From there, the project focuses on elevating the idea of getting dirty.
Regular Animal generates naming not only for this miami-based skin care brand but their whole collection including their Body Wash for Dirty People, a set of Glory Balls, and two different kinds of soap bars, Silent Mornings and Noisy Nights. The awarded packaging, as an extension of the brand identity, showcases with simplicity the beauty of the human body. The neutral-toned, silk-finished box gives off an airy feel, solidified with hand-made illustrations that make them something worth saving and repurposing.